Why are iron cans and food iron box packaging so popular?

With the increase in environmental protection requirements, customers choose food packaging that meets the needs of social development in the era, and eliminating backward food packaging is a certain thing. The improvement of plastic materials has been underway for many years, but it has not developed much and has little effect. As an environmentally friendly material, food iron can packaging is naturally favored by people.

The reason why food iron box packaging is popular is not only because of its environmental protection, but also because of its diversity in planning. In addition to the substantial function of packaging, it can satisfy customers' needs at more levels:

1. Iron box packaging planning displays emotional experience

Interactive personalized marketing has gradually become the mainstream marketing model, and personalized consumption has put forward higher requirements for food packaging planning. Today, when products are highly homogenized, the uniqueness and heterogeneity of product packaging will affect customers' selection to a greater extent. The health food packaging that customers value is not pictures or fancy, but depends on whether the packaging can convey people's emotions, arouse people's resonance, whether it has affinity, and whether it expresses the taste and lifestyle of the target group in the planning. Those packaging that are pleasing to the eye and have high taste are naturally popular. From this perspective, iron can packaging can break the barriers of traditional packaging, be unique in planning, and shoulder more people's mental demands, not just sensory and visual needs. Iron box packaging Iron can packaging Iron box manufacturer food Iron box gift Iron box moon cake Iron box white wine Iron box edible oil Iron box printing Iron can metal products

2. It has the function of publicity

Iron can food packaging information is targeted, durable, strong expressive and high trust, which is determined by its material itself. However, the packaging itself also has many shortcomings, such as poor flexibility, low information, and slow communication speed. Therefore, in the process of food packaging planning, we must summarize and make wonderful choices. To have the needs of specific groups of people in packaging, these characteristics that are different from other media must be considered, so as to maximize the publicity role of packaging as a media.

3. Have global recognition ability

With the acceleration of the international trade integration process, food requires packaging planning to reach the international level as much as possible and have global recognition ability. However, packaging planning cannot be globalized for the sake of globalization, and any packaging planning has its own national traditional cultural background that cannot be isolated. "As long as the national is the world", the packaging will be unique as long as it has local colors, and it will be visually impactful on counters and shelves. There are different views on how packaging expresses national style, theory and practice, but as long as you understand its fundamental intention is to communicate better with more customers, you will not lose direction during the packaging planning process.

4. Significant sexual characteristics

Today, when health foods are gradually becoming market-oriented, many food packaging forms seem too old and have become an obstacle to communication with customers. More new styles should be learned, such as packaging for Wangzi milk, which is significantly iconic. . This packaging conveys the intrinsic of "real" to customers, and this brand also drives the sales of similar brand products. Iron canned food packaging does not need to copy these practices, but it is necessary to introduce this concept.

In fact, expressing the corporate image through packaging planning is not only conducive to the communication of the corporate image, but also reduces the company's spending in advertising. More importantly, customers' recognition of society and its brand has been strengthened, thus achieving in-depth communication. The inherent advantages of food tin cans, coupled with the careful planning and manufacturing acquired, will increasingly receive customers' welcome.